This was 2021 - Year in Review
Invitation for our annual Online Recap Event December 17, 2021 - 12:30 pm - 7:15 pm
The last days in 2021 - time for a recap.
How was your year?
The Podcast is in its second year and checked off some impressive milestones that we want to celebrate with you in an online event.
Let me give you some background first:
New Content Marketing Strategy
In Summer, the LSG2G-Podcast-Team came across the Gary Vaynerchuk Social Media Content Marketing Model that we wanted to try out.
It took a couple of weeks to figure out how to do it best, and in November, we were ready to go.
I didn’t expect immediate results as I am used to putting in a couple of months’ work until something happens.
In this case, already in month two, the first changes became visible:
Uptake in Downloads
Since its start, the Podcast averaged about 200-300 downloads per month with a slight monthly increase.
In November, the download numbers went up 8 to 10 times compared to previous months, totaling about 1,000-2,000 downloads on podcast platforms.
Additionally, the Podcast gets another 500-1000 views on social media platforms like Youtube, Facebook, or Linkedin, totaling 2,000-3,000 downloads and views/month across all platforms we publish the content to.
Also, on Podcast Platforms like Apple, our product showed up in the rankings:
Apple Podcast Rankings
#10 in Luxembourg Entrepreneurship 12/2021
#14 in Austria Entrepreneurship 12/2021
#15 in Switzerland in Entrepreneurship 12/2021
#19 in Colombia 11/2021
#236 in the United Kingdom 12/2021
Demography and Reach
A podcast broadcasts to the world and in the second year the audience is with
54% in Europe
37% in North America
9% Rest of the World
Celebrate with us:
Many thanks to the speakers, sponsors, listeners, and the great team that makes all this possible.
Reason enough to put together an online gathering to chat with speakers from past episodes and supporters of the Podcast about their
Successes in 2021
When? December 17, 2021 - 12:30 pm - 7:15 pm CET
Line Up and Program:
As Host and Co-Host:
12:30 pm CET: Astrid Woollard
In between, the Host and Co-Host will speak about significant events from 2021 and amongst them are:
The Podcast Success Story
Raising Funds for Digital Assets
Insights and Trends in Crypto Markets
The Great Resignation
Life Science Drug Development
What is the future of work in the new normal?
Supply Chain Disruption
Is Inflation Transitory?
Ranked: The World’s Most Popular Social Networks, and Who Owns Them Currently, there are over 4.5 billion people around the world who use some form of social media—about 57% of the global population. Read more…
Visa Launches Crypto Advisory Services for Banks as Demand for Digital Assets Grows Payments giant Visa has formed a global crypto advisory practice to help financial institutions develop their cryptocurrency businesses as demand for crypto products continues to grow, the company said in a statement Wednesday. Read more…
Incidence rates and symptomatology of community infections with SARS-CoV-2 in children and parents: The CoKids longitudinal household study The CoKids study aimed to estimate the community incidence of symptomatic and asymptomatic SARS-CoV-2 in children and parents and to assess the symptomatology of SARS-COV-2 infections relative to SARS-CoV-2 negative respiratory episodes. Read more…
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